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About The Golf Room

The Golf Room is a family-run golf business led by Paul Johnson, a PGA Professional with more than 30 years in the game. Paul is now the Head Professional at Sandwell Park Golf Club, where the family runs the pro shop. The Golf Room also stocks the pro shop at Halesowen Golf Club and has its own custom fitting studio and workshop at Unit 19 in Halesowen.

Meet the family

Luke Johnson runs the retail side of The Golf Room and helps out in the pro shop at Sandwell Park. A low single-figure golfer himself, Luke looks after the stock and enjoys helping golfers find equipment that suits their game. Whether you’re choosing between two clubs, checking a price or ordering something for collection, Luke’s the person to ask.


Paul’s wife Jay keeps things running behind the scenes. Their son Nick, also a low single-figure golfer, runs his own business, My Event Lab, and helps out at The Golf Room when he can.


Their daughter Felicity, known to most as Fliss, spent 18 years playing on the Ladies European Tour and is now a referee. She also helps out at The Golf Room when she’s back home.

In the shops and at Unit 19

At Sandwell Park, you’ll find Paul in the pro shop and out coaching. The pro shop at Halesowen stocks the essentials for a round, from balls and gloves to tees. If you can’t see what you’re after, Luke can check availability and arrange an order.


For a custom fitting, visit Unit 19, Long Lane Trading Estate, Halesowen. Bring your own clubs so you can compare them side by side with any you’re considering. You can also book simulator practice, drop off a club for a regrip or repair, or order personalised golf balls.

THE GOLF ROOM

Family-owned golf shop. Clubs, shoes, clothing and trolleys — with custom fitting on every club.

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